HEED Live UX — AWS Summit Berlin

1 keynote, 2 German football clubs, 11520 x 1536 pixels


Amazon invited sports tech startup HEED to present the Keynote the Amazon Web Services Summit in Berlin.  Heed returned to The Windmill Factory to create another spectacular moment that would shine at an extremely technical conference.  We crafted the entire 8 minute Keynote presentation for CEO Danna Rabin; talking points, storyline, slide design, custom animation, video content, sound design, and an explosive 2 minute live UX performance.

We partnered again with big pixel master’s Dirt Empire to create a UX visualization overload synced with 2 live performers rooting for their German teams on opposite sides of the world.  We showcased Heed app’s main functionality; users collect stat driven spectacular moments in real time, debate favorite moments, compete in prediction challenges….


Berlin, Germany


HEED, Amazon